Marketing & Advertising
Want to get noticed? Almost everything we do at Calder Bateman touches aspects of marketing and advertising. We plan and execute award-winning campaigns, events, and lotteries. We look at problems from every angle, recognizing your audience’s complex emotions and motivations. From there, we create campaigns that build brand awareness, get people talking, and increase sales.
Digital & Social Media
Do you know how much content is shared online every minute? The numbers are staggering. Social media for your business has to be strategic in order to cut through all that clutter. We offer a wide range of digital services including social media and digital strategy development, social media training, social media management, email marketing, online brand building and influencer management, and website design and development.
Public & Media Relations
Next to doing the right thing, the most important thing is to let people know you’re doing the right thing. We’ve been helping clients navigate the complex realm of media and public relations for over 25 years—it’s something we do every single day. Whether through media training, speechwriting, report development, communications audits or creating comprehensive communications strategies, we’re here to make sure you’re listening to your audience and that your audience is listening to you.
Crisis Communications & Issues Management
Never say “No comment.” If there’s an art to crisis communications and issues management, we’ve perfected it. Calder Bateman offers comprehensive issues management and crisis management and mitigation services. Know what to say, when to say it, and how to make your brand look best in the eyes of the public.
Our internationally recognized creative team’s services range from strategic copywriting to attention-grabbing art direction and graphic design. Getting a message in front of an audience is simple—but making a meaningful connection is another story. Our team makes sure every creative piece connects with its audience through eye-catching design and illustration, along with surprising, delightful, and persuasive copy.
Media Planning/Buying + SEO/SEM
It’s easy to connect to your audience. It’s much harder to connect with them. Our media planning and buying services start with in-depth audience research and insights. We have the tools and expertise to drill down into demographics, psychographics, buying behaviour, and media usage. We know who to reach and where to reach them most effectively. It could be online advertising, search engine optimization and marketing (SEO/SEM), billboards, posters, direct mail, TV, radio and more.
Strategic Planning & Facilitation
You know what you want—you’re just not sure how to get there. It’s okay to ask for directions. Whether you’re charting a bold new future for your organization, grappling with a difficult issue or listening carefully to the public and your stakeholders, we have Alberta’s best facilitation and strategic planning team at your service. They ask the right questions, wrestle with the biggest issues and lead productive conversations to make sure that the next step you take is the right one.
Ready to connect?
Send us an email using the form below or call 780-426-3610.