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ZGM Modern Marketing Partners and Calder Bateman Communications Unite Their Talents To Create a New Force in Alberta-Based Marketing and Communications


Two leading Alberta marketing and communications agencies will join forces as a single company under the ZGM banner. This move melds the mutual and complementary expertise each company is known for, and creates a powerful full-service company across Alberta’s marketing, advertising, public relations and digital communications sectors.

“This convergence is an exciting step in the evolution of our company,” said Mario Amantea, Chief Operating Officer & Partner at ZGM. “Combining the talent pools of our two companies uniquely positions us with equal-strength offices in both Calgary and Edmonton. With this game-changing pool of skills and experience, we can provide more and better solutions and services to our clients.”

“This was a natural fit,” said Frank Calder, who founded Calder Bateman with business partner Margaret Bateman in 1990. “Both companies have a history of nurturing talent and delivering innovative and responsive communications solutions. As a united team, we’re all excited about what we can achieve together.”

This move is a bold commitment to Alberta, creating a strong, integrated agency which can compete nationally from within the province.

A leadership team from both companies will manage a phased integration process between now and February 2019 in order to ensure a seamless transition for clients.

Contacts:

Dan King
President & Partner
ZGM Modern Marketing Partners
403-998-0532

Frank Calder
Partner & Senior Strategist
Calder Bateman Communications
780-426-3610

About the author

Calder Bateman
Calder Bateman is a communications agency that asks bigger questions – because that’s where we find the best answers. We provide creative services including graphic design and copywriting, marketing, advertising, media planning and buying, SEO/SEM, strategic planning and facilitation, public and media relations, crisis communications and issues management, and digital and social media strategy and training – all under one roof, because we find the best results come from multi-disciplinary collaboration.

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